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Billy Affiliate Network

Operating exclusively as performance-based marketing solution for the mobile industry. Billy's affiliate network is actively bridging the gap between advertisers and publishers. Billy provides a proprietary platform and dedicated account managers to help you reach or monetize your global audience.

Billy's network of over 16,000 publishers currently drives 27 billion clicks and 11 million conversion per month for over 900 advertisers.

Billy for Affiliates & Publishers

Billy's network provides affiliate with stellar service and an abundance of mobile related offers.

Self-serving Platform

As an affiliate with Billy, you can monetize your traffic quickly with its self-service platform with over 6000+ offers

Dedicated Manager

If you drive a lot of traffic for Billy, you can request to get a dedicated affiliate manager that will help you improve your campaigns and work closely with you to improve ROI or fulfill special requests.

Billy for Advertisers

Billy uses Impact Radius a trusted performance-based marketing platform for affiliate tracking and fraud detection.

  • A network of 16K+ trusted media buyers and direct publishers.
  • Search subscribers for Bing, Google and other search engines.
  • Worldwide presence to get your ads to users everywhere.
  • High quality subscribers from 3G/4G users in Europe, Africa, Middle east and Asia.
  • Post-conversion tracking.
  • Maximise exit traffic with back button technology.
  • Active Bx, proprietary algorithms, getting the right AD, to the right user, at the right time.
  • Target your audience by GEO, carrier, device and more.

Payment Options Supported by Billy



With Billy you can recive your payments via PayPal. PayPal is one of the first payment methods that made it possible to transact online. PayPal was launched in 1998 and quickly grew to one of the most used payment methods online. Today,  Paypal is used by 180 million people and operates in 202 countries with 22 different currencies across the globe. With only an email, you can register for a free account to send and receive money internationally. You can also attach your credit card to your account so that you can send money back and forth from your bank and PayPal account.



With Billy you can recive your payments via Payoneer. Payoneer is an online payment method for cross-border transactions.

Bank Transfer

Bank Transfer

With Billy you can recive your payments via Bank Transfer.

Pricing Models Supported by Billy

Cost Per Acquisition

CPA (Cost Per Acquisition)

Billy supports CPA offers. Cost Per Acquisition (CPA) is a marketing metric for measuring the cost of acquiring a paying customer, or for a user to perform an action. CPA is sometimes referred to as Cost Per Action. As an affiliate, the CPA model will simply be a flat rate that you will receive when the task required is performed. This can be anything from a user filling out a form, making a purchase or downloading a free game. If you are on the other side, as an advertiser, the CPA model can determine the actual cost of each customer acquired in combination with other pricing models such as CPC (Cost Per Click). To derive the Cost Per Acquisition of a CPC campaign it would have to be calculated as follows: Campaign Cost / Conversions = Cost Per Acquisition.

Cost Per Lead

CPL (Cost Per Lead)

Billy supports CPL offers. Cost Per Lead (CPL) is the amount an advertiser pays for converting a lead. Cost Per Lead is calculated as follows: advertisement cost/number of leads = Cost Per Lead (CPL) As an affiliate, it represents the amount you will get paid for converting a lead for an advertiser in an affiliate program or network. CPS for affiliates is also sometimes mentioned as PPL (Pay Per Lead). The most commonly used CPL offers would be, email opt-in, but the pricing model is also used for free to play games, freemium software, and general customer leads.

Cost Per Install

CPI (Cost Per Install)

Billy supports CPI offers. CPI campaigns are specifically intended for software only. Cost Per Install is heavily favored in the mobile app space since the only entrance to the product would be through an installation. Tracking also becomes very accurate as app owners can simply follow up with the user who made the installation. As an advertiser, the CPI formula is simply calculated as following: CPI = Total Ad Spend / Total Installs. Whereas, for an affiliate, this would be a flat fee, similar to a CPA offer but specifically for the installation of software.

Billy Payment Schedule

Net 15

Billy send their payments on a Net 15 basis.

Pricing Model: CPA, CPL, CPI
Payment Option: PayPal, Payoneer, Bank Transfer
Payment Schedule: Net 15
Available Support: Chat, Email, Phone
Payment Threshold: 100.00 €
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